11 May 2017

Press Release: Real Artists Don’t Starve: Timeless Strategies for Thriving in the New Creative Age By Jeff Goins

Real Artists Don’t Starve:
Timeless Strategies for Thriving in the New Creative Age
By Jeff Goins


           The notion of young bohemian artists scraping by waiting tables or working mindless retail jobs while they wait for their big break is as pervasive in our culture as the Kardashians. We probably even all know someone who is a talented actress, singer, or artist who just hasn’t had his/her big break yet. But does it have to be that way?

           Bestselling author and creativity expert Jeff Goins debunks the myth of the starving artist and shares simple rules for artists to follow in order to become a thriving creative professional in his groundbreaking new book, Real Artists Don’t Starve: Timeless Strategies for Thriving in the New Creative Age [June 6, 2017; Thomas Nelson/Harper Collins].

           Being creative isn’t a disadvantage for success; rather, it’s a powerful tool to be harnessed. Expanding upon the groundbreaking work in his previous bestseller The Art of Work, Goins explores the tension every creative person and organization faces in an effort to balance life with a practical path to success. In Real Artists Don’t Starve, Goins unveils the ideas that created the starving artist and replaces them with twelve rules for artists to thrive.

           “The idea of the starving artist is abundant in nearly every area of society, from the arts to the sciences to business,” says Goins. “By and large, we believe that passion cannot pay the bills and creative talent is not worth its due. But that's just not true. Now is the best time to be creative and share that gift with the world”

           Chock full of fascinating information, Real Artists Don’t Starve showcases people who have achieved the kind of creative success that Goins advocates for: from the career of early artists like Michelangelo to more contemporary graphic designers and writers. The lessons provided by Goins in Real Artists Don’t Starve are easy to understand, actionable, and thought-provoking. Topics addressed include:

· Don’t wait for inspiration to hit! Use influencers to help the light bulb go off
· Being a starving artist is a choice, not a necessary condition of doing creative work
· Collaborate with others: working alone is a surefire way to starve
· Marketing isn’t about self-promotion; it’s about practicing in public
· Take strategic risks instead of reckless ones
· Make money in order to make more art: Don’t consider it as ‘selling out’
· Apprentice under a master; a “lone genius” can never reach full potential

Jeff Goins is a bestselling author of five books and lives just outside of Nashville, Tennessee, with his family. He frequently speaks on writing, creativity, and making a difference. His award-winning website, Goinswriter.com, has been visited by millions of people from all over the world. He teaches a popular online course for writers called Tribe Writers and hosts the annual Tribe Conference.

Connect with Jeff Goins on Facebook, Twitter, LinkedIn and http://goinswriter.com.

Real Artists Don’t Starve launches June 6, 2017 and can be found at Thomas Nelson and wherever books are sold.

Real Artists Don't Starve is also available for pre-order at Amazon in a variety of formats including Kindle and hardcover.

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